JOURNAL / INSIGHTS

Ideas for a stronger
online business.

Practical insights on websites, e-commerce, email marketing, digital creative and the everyday work behind a strong online presence.

Written from the perspective of working directly with real retail and e-commerce businesses.

WEBSITE DESIGN E-COMMERCE EMAIL MARKETING DIGITAL CREATIVE ONLINE RETAIL
LATEST INSIGHTS

For businesses building online.

Straightforward ideas, practical advice and digital inspiration for businesses that want to keep improving their online presence.

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WHAT WE TALK ABOUT

Practical ideas from inside digital retail.

01

Website Design

Better layouts, customer journeys, mobile experiences and ways to make your website work harder.

02

E-Commerce

Product merchandising, collections, navigation and practical improvements for online stores.

03

Email Marketing

Campaign ideas, launches and ways to keep customers connected to your brand.

04

Digital Creative

Creative direction, campaigns, lookbooks and maintaining consistency across your digital presence.

COMING TO THE JOURNAL

Topics worth talking about.

01

5 signs your Shopify website needs a refresh

What to look for when your online store no longer feels aligned with your business.

02

What ongoing website management actually includes

The day-to-day digital work that happens after your website launches.

03

How often should a boutique update its homepage?

Keeping an online store fresh without changing everything constantly.

04

What makes a good product collection page?

Creating collections that are easier for customers to browse and shop.

05

Email marketing ideas for new arrivals

How to introduce new products without sending the same campaign every time.

06

Why your website should change with your business

Why launching a website should be the beginning, rather than the end.

NEED MORE THAN ADVICE?

Let’s work on your
business together.

Website design, ongoing management, e-commerce support, email marketing and digital creative.

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